Knowledge hub · definition

Why AI Must Not Guess Technical Product Data

An AI hallucination occurs when a model produces information that sounds plausible but is not supported by the available evidence.

In product data, that can mean inventing a specification, compatibility claim, identifier or product feature that does not belong in the record.

The problem is not unusual wording. The problem is unsupported factual content being treated as catalog data.

Invented content · what it looks like UNSUPPORTED
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Plausible language, no evidence behind it — and the catalog treats it as fact. 10 sections
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For this reason, ENRIVAQ treats validation as part of enrichment instead of assuming generated output is publish-ready. GENERATED ≠ PUBLISH-READY
Product data validation
Technical examples

Which fields carry the highest hallucination risk

Examples of high-risk hallucinations include an unverified diameter, material, pressure rating, OEM number or compatible machine model.

Use real platform examples here only when they are documented.

Field · risk if invented HIGH-RISK FIELDS
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AC820825 example: public sources disagree on weight (1.74 kg vs 2.60 kg), so the value is held rather than guessed or generated.
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Another risk appears when similar products share terminology and the workflow fails to keep identity context attached to extraction. IDENTITY CONTEXT MUST TRAVEL WITH THE FIELD
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For technical facts, research and extraction should provide the factual base; generation can then turn validated facts into readable product content. FACTS FIRST, LANGUAGE SECOND
Enrichment vs description generator
Source grounding

A value tied to evidence, not to likelihood

Source grounding means that a technical value is tied to relevant evidence rather than generated because it appears likely. Provenance makes that relationship reviewable.

If a value cannot be grounded with the required level of evidence, leaving the field incomplete can be safer than filling it with a plausible guess.

Grounded vs guessed EVIDENCE REQUIRED
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Incomplete is a valid, reviewable state. Invented is not.
Validation

Several checks before product data is accepted

Validation can check schema fit, identifier consistency, source agreement, units and other rules before product data is accepted.

No single validation layer removes all risk, which is why the architecture combines multiple checks and manual review where necessary.

Check · what it catches LAYERED, NOT SINGLE
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Layers overlap on purpose — each catches a different failure mode.

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This makes the review process explainable and keeps automation from becoming a black box. Human review and approval
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Generate descriptions only from the accepted product record.
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Keep reading

Related pages on validation, sources and evidence

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